8th Mar • News In Focus
Advertisements using attitudinal data to build a better sales team
B2B institutions have turned to behavior data as a valuable resource. Behavioral data encompasses all of the information a company gets from its cons
22nd Feb • News In Focus
6 email marketing strategies for SaaS companies to consider
Companies that provide software as a service (SaaS) face fierce competition. Making a digital product stand out is becoming more difficult by the day
19th Feb • News In Focus
Why does marketing struggle to generate qualified leads?
You need solid leads if you want to operate a successful business. After all, no matter how brilliant your product is, it won't make you money unless
19th Feb • News In Focus
Importance of human-verified data in the automated era
Your sales staff needs a push, and you know where to go for new leads. But where do you look for them? And which leads will be the most beneficial to
19th Feb • News In Focus
7 demand generation risks to avoid in 2022
Demand generation is a crucial marketing procedure that is both difficult and time-consuming. Demand generation, according to the majority of markete